BMW 1 Series
Concept Full of life, follows group of friends as they revisit th eplaces where it all started. Positioning 1 Series as the joy starter. In this project, I had a creative role, starting from developing the overall concept and big idea that shaped the direction of the film. Created moodboards to visually represent the tone and aesthetic, ensuring alignment with the project's vision.
Additionally, I helped designing presentations to communicate the concept, mood, and narrative structure, which were instrumental in guiding the team throughout the development process and finalizing the film.
Agency: Media.Monks Berlin. Role: Concept/Art direction